How Professionals Can Brand Themselves and Stand Out on the Digital Platforms

This morning I had the opportunity to be a guest on Claudia Santiago’s show. Claudia is an internationally known singing artist, speaker, writer and entrepreneur out of Vancouver, Canada. During the interview we were joined by Victoria Taylor of the UK based Blend Social and Marc Gawith of

Towards the end of the show, Claudia asked me for one tip to help take her well-known offline brand onto the digital platforms. This is a short clip of my response. I think the very same advice, with a few modifications, applies to most of us 🙂


Why listen to Mitch? Well…

Jon Mitchell “Mitch” Jackson enjoys combining law, technology and social media to disrupt, hack, and improve our legal system. He has been a trial lawyer for three decades and is a 2013 California Litigation Lawyer of the Year (CLAY Award) and a 2009 Orange County Trial Lawyer of the Year. When he’s not trying cases, Mitch uses social media and technology to help good attorneys become great trial lawyers and to show everyone (not just lawyers) how to communicate better. His law firm website is and his communication tips blog is Outside the courtroom, Mitch enjoys interviewing people from around the world who are disrupting industries and influencing change. You can join the conversation and get Mitch’s weekly newsletter at http://Human.Social and

Connect with Mitch on Twitter at @MitchJackson

Leave a Reply

Your email address will not be published. Required fields are marked *